At the end of this module, participants are expected to be able to develop, manage and execute event plans according to agreed timelines and budgetary requirements. As well as manage implementation of integrated plans for multiple events to ensure cohesive planning.
Contents of this module:
Develop event plans for relationship building, celebration, fund-raising, media and other public relations objectives
Manage events according to agreed timelines as well as budgetary requirements
Outline the details and mechanics of events
Manage the coordination of event logistics and setup such as event schedules and venue layout and dressing
Establish performance metrics to evaluate the effectiveness of events planning and management
Keep up-to-date market trends, consumer events schedules and venue preferences
Assess and respond to the need for adjustments to event plans